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Looper's Delight
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I released 2 CDs at the same time. One had acoustic guitar looped to make normal-song-length renassance-inspired 'pretty music', the other one with 4 songs, each 16 mins, as ambient as you can get...just overlapping drones on guitar synth (also with looping). I sent them in to the big local arts paper. The reviewer, who normally reviews punky rock bands, loved the acoustic one. Here are some quotes from the ambient one, (which he hated): "The whole thing sounds like background music for computer-generated videos of prehistoric fish or gigantic, ponderously cruising spaceships." This, of course, made my day- I laughed so hard, and I include this in my press kit. Ironically, even after calling my fishy loops 'ponderously tedious', he gave both CDs 4 stars. I also include the star rating in my press kit. What I was looking for when I sent it in was a few words I could use- I knew enough of the reviewer to not expect raves, or even general admiration. Bad reviews don't discourage me- in this case, it made me sure I was on the right track- despite the reviewer's dislike for anything over 4 minutes, he *got* it. And I wasted a little over an hour of his time. I got a lot of CD orders from the reviews. For the first year out performing, I made up all my press quotes. Made up the papers, the tv and radio shows I was on. I made up slick reviewer names like 'Chip O'Donnel'. As I got more reviews, I replaced the fake ones with the real ones. Dave Eichenberger http://www.hazardfactor.com