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Looper's Delight
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In a message dated 7/3/97 9:41:49 PM, you wrote:
<<Sometimes a record company can have the best of plans, and
they still get squashed by an industry that isn't ready to accept change.
And
many times they don't have the resources to do what's necessary--especially
if
they can't see the return coming any time soon. And, of course, there's
always
the combination of all the elements that conspire against independents that
end
up making it nearly impossible to be "successful" in this biz without
being a
partner of one of the biggies.
>>
The main problem really is anything getting heard at all. For the most
part,
you can forget radio stations. Their main purpose is supplying bodies to
advertisers. There are a few record stores that allow listening but it's
always a pain. It's too bad really. So little imagination goes into this.
Most places blast horrid music and then expect you to be able to actually
hear something in the headphones. Here in Portland, Oregon, there is a
shop
called Ozone. It has an amazing selection of unusual music from all over.
Stuff you rarely see anywhere else. But there is just one CD player
(there
are some preloaded listening stations as well) and that is under a speaker
that is always blasting away. I've tried to listen to stuff there but I
always end up frustrated and leave. I'd buy a lot of recordings there and
other places if they would create some kind of isolated listening station.
CD's and records aren't cheap. To be able to hear a few things off a
recording before plunking down the bucks seems essential. It's the best
way
to check things out that you will never hear on the radio or read about.
Some enterprising character out there should start a string of shops that
take a more interesting approach to the customer interface. Maybe some
weird,subdued lighting , for a bit of atmosphere, and a nice spot to sit
and
get comfortable. I know I'd be there exploring, and I'd buy a lot of
stuff.
Jim