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> thereby stripping it of any sense of > >danger or threat, and totally subverting it away from the youth culture > that > >created it . . . turning it into yet another homogenized bit of >corporate > >culture. IMHO. > > > > > > Color me pessimstic . . . > > > > > I dunno, maybe it's that some cool musicians are infiltrating the music > industry. Maybe the subversion runs both ways? The Volkswagen add >curently > running is probably the most ears the Orb have reached thus far. > > ________________________________________________________ > Dave Trenkel : improv@peak.org : www.peak.org/~improv/ > > Hey Dave, Yes, this occurs to me as well. I think that subversion CAN cut both ways. To me, however, it usually comes down to the corporate folk using things as the current flavor/window-dressing for their necessary adverstising uses (and they "do" need to advertise. As opposed to some people who are creating the stuff because they "need to" . . . I just remember the days about 8(?) years ago when the new sound in advertising was fake U2-style guitar music. The other deal about subversion from the other side (rather than the mercantile side) is this (got this from a PolySci teacher): It's the Golden Rule - - you take their gold, you follow their rules. Musically, I think that the stuff sounds good . . . as I said I'm a pessimist about this sort of thing tho' . . . stig