SV: Apple Acquires Emagic

["Per Boysen" <per@boysen.se>]

> -----Ursprungligt meddelande-----
> Fran: Richard Zvonar [mailto:zvonar@zvonar.com]
> CUPERTINO, California and HAMBURG, Germany--July 1, 2002--Apple today
> announced it has acquired Emagic, a leading provider of professional
> software solutions for computer based music production. Emagic's most
> popular product, Logic, is actively used by over 200,000 musicians around
> the world. Emagic will operate as a wholly owned division of Apple.
>
> "Emagic has set the industry standard for professional music creation and
> production," said Sina Tamaddon, Apple's senior vice president of
> Applications. "We're very excited to have the Emagic team join Apple and
> create more amazing products for musicians."
>
> Macintosh-based products account for over 65 percent of Emagic's current
> revenues. Emagic's Windows-based product offerings will be discontinued 
>on
> September 30, 2002.
>
> Apple ignited the personal computer revolution in the 1970s with the 
>Apple
> II and reinvented the personal computer in the 1980s with the Macintosh.
> Apple is committed to bringing the best personal computing experience to
> students, educators, creative professionals and consumers around the 
>world
> through its innovative hardware, software and Internet offerings.
> --
>
> ______________________________________________________________
> Richard Zvonar, PhD


Thanks for the reminder, Richard. I was hit by these news early this
morning, Swedish time, which is the same time zone as Germany. I have been
helping Emagic in  beta-testing Logic for Windows for a while, but I guess
that will soon be history. I don't know yet if I will now have to get a
faster Mac (my powerbook G3 died last week and my second Mac is a Centris 
25
mHz ;-) to go on working in Logic - or if I will have to start using 
Digital
Performer or Cubase SX on my fast studio P4. This depends on a lot of
things, yet to be revealed.

But I must say I'm curious to see what Logic for OS X will look like and if
there might be a Apple OS X for Intel machines coming out in a near future.
As curious as I'm also pissed of by corporate strategies of this kind.
Needless to say there are a lot of sad and angry PC users around the world
today.

Best wishes

Per Boysen
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