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Looper's Delight
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That's fine, Mark. You can call yourself anything,
because that is your choice, and you know what you are and how you want to brand
your art. But having ran this festival for 3 years in a row, and struggling
with keeping the momentum and support, something as simple as a term and how it
is interpreted by local people who are already hesitant enough to check out
something new, is an important marketing task. "Experimental" no longer
conveys the vision of my festival, and if attendees are not resonating well with
the term and are more open to "Creative" and "Improvisational" (and this
now applies to the visual and theater artists who are now joining forces with
me), then for cripes sake I'm going to listen to them, because they are the ones
who attend and fill the seats, not my abstract thoughts and debates in an email
list.
Kris
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