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RE: Naming a software looper



That sounds very cool, do you think it will be simple enough to market it 
to
students/ teenagers, and beginners as a practice tool? That is an area I
think some company should address. Making this technology simple enough 
that
it could help a young music student get better, would open up looping
technology to a whole new market. Here's  another name,  Practiceperferct,
or PP for short. a product simple enough for a beginner, but deep enough 
for
a pro. Shudder to think.
Bill

-----Original Message-----
From: Warren Sirota [mailto:wsirota@wsdesigns.com]
Sent: Friday, November 18, 2005 1:56 PM
To: Loopers-Delight@loopers-delight.com
Subject: Naming a software looper


Thanks, Stephen. I agree with you that names are important. That's why I'm
struggling with it.

I had a dream right before I woke up this morning - I don't remember what
the dream was about, but one word was prominent in it: Helio. It doesn't
have anything to do with looping, but then neither does Ableton (many other
products are not named to reflect their capabilities). A dictionary search
reveals that "Helios" was the god of the sun or something like that.

So there's one name. Another that I thought of was MultiLoop, but I'm not
sure how well that really reflects anything. I also thought of "FNEZ 
Looper"
(read it out loud), but that's a bit on the crude side, I guess. One person
I talked to liked it, someone else cringed. Cringing is not good.

The things that are most unique about this looper (I think, I hope) are:

- instant gratification, easy learning curve
- Can be operated in hands-free mode; works with most footcontrollers (but 
a
multi-bank footcontroller is best; basic functions can be in the first 
bank,
advanced functions in others)
- CD-quality, stereo looping
- loop layers are independently mutable and re-mixable
- built in digital multitrack recorder makes pristine recordings of your
live playing, your loops and aux inputs (like the people you're playing
with)
- peak limiting on the output. In later versions, different forms of
multiband compression will be supported
- with a touch of your toe (here I go into marketing-speak), you can save
all the loops into individual files for later processing with Acid or the
DAW of your choice.
- PC (XP) and MAC (OS/X)
- affordability - I anticipate 3 versions, one at $89 or so, one at $199 
and
one at $299.
- support for VST plugins to modify the input to the looper and the total
mix output

At present, it's a fairly basic looper/recorder. In addition to the basic
looper, reverse is there, as well as continuously-varying playback speed,
controlled by footpedal or mouse (the pitch changes, but it's a pretty good
effect). But the architecture is very solid, and I expect to be adding 
fancy
effects rapidly once I get past the initial hurdles of documentation,
installers, security (I hate dealing with sw security, but you gotta do 
it),
press releases and all that stuff.

I put a couple of screenshots up at www.warrensirota.com/looper so you can
get a better idea.

I'd love naming suggestions suggestions and votes on the ones I've got:
Helio (or Helios) and MultiLoop.

Thanks,
Warren Sirota
www.warrensirota.com


> -----Original Message-----
> From: S V G [mailto:vsyevolod@yahoo.com]
> Sent: Friday, November 18, 2005 2:22 PM
> To: Loopers-Delight@loopers-delight.com
> Subject: Re: Loopers-Delight-d Digest V05 #746
>
>
>
>      Warren,
>
>      Naming can be a very powerful thing.  Especially if you
> are able to describe within the name what is unique about the
> object to be named.  Secondarily, the name can be pleasant to
> the ear, or at least memorable.  Associations with other
> products is usually not desireable.
>
>      When I hear the name AccuLoop, my mind immediately goes
> to all the cheaply designed and built woodworking tools from
> overseas.  "Accu" as a prefix, just doesn't instill
> confidence in a product, at least to this boy.
>
>      Naming your looper has the potential to make it or break
> it.  A good example is the software called Chopitch.  Does it
> mean that your chops will start itching?
>
>      Good luck finding an appropriate name for it.
> Currently, AccuLoop doesn't do much for me.
>
>      Regards,
>
>          Stephen
>
>
>
>
>      Warren wrote:
> It's a little hard for me to complete the docs, though,
> because I'm at sea for a name. I'm thinking maybe AccuLoop.
> Whaddya think? (that, totally without an explanation of what
> makes it special, is not exactly an easy question - but
> whether the name should be related to the specific features
> or not is also not an easy one).
>
>
>
>
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>